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A Timeline of Apple's Privacy Changes in Safari and iOS: An Infographic
Mobile trends
|
1/8/2025
A timeline of Apple’s key privacy updates in Safari and iOS, showing how features like ITP and ATT have changed the way user data is handled online.
User Acquisition
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30/10/2023
The Most Common Video Ad Sizes in 2023
Mobile trends
|
30/10/2023
What Are Rewarded Video Ads? A Comprehensive Guide
Campaign optimization
|
26/10/2023
What is View-Through Attribution (VTA) and Why is it Needed to Advertise on Many DSPs?
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23/10/2023
Z2A Digital's CEO Raphi Green on leading the company in a conflict zone
Mobile trends
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12/10/2023
Ensuring Transparency in Mobile Ad Tech (and How to Choose an Agency that Values Transparency)
User Acquisition
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10/10/2023
Mastering Mobile Customer Acquisition: A Comprehensive Guide
Campaign optimization
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10/10/2023
Leveraging Behavioral Analytics for User Acquisition in Mobile Apps
User Acquisition
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26/9/2023
Understanding Mobile OEM Advertising: The Complete Guide
Mobile trends
|
22/9/2023
What Are Data Clean Rooms and When Should You Use Them?
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Mobile trends
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8/7/2025
Maximize Rewarded UA in 2025 - How to Drive Revenue Without Disrupting UX
Mobile trends
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24/6/2025
Navigating cultural moments in marketing
Mobile trends
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14/5/2025
AI-Powered Personalization in Web & Mobile Apps
Mobile trends
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6/3/2025
The Rise of Programmatic: 160M Users Engaging with Full-Screen Ads
Mobile trends
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27/2/2025
Deepseek's Disruption on Mobile User Acquisition and the AI Market
Mobile trends
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11/2/2025
How Valentine’s Day Influences Mobile Usage and User Acquisition Strategy
Mobile trends
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30/1/2025
Fighting Fraud in Mobile Gaming Advertising: Protecting ROI & Reputation
Mobile trends
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27/1/2025
Outsmart Rising User Acquisition Costs in Gaming
Mobile trends
|
25/1/2025
The future of AI search monetization
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