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Content & Events
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GamesForum Cyprus 2025: Hybrid Casual’s Rise, Smarter Monetization & New Partnerships on the Horizon
Events
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17/4/2025
GamesForum Cyprus 2025 highlighted the rise of hybrid casual games, smarter monetization, and new performance-driven partnerships in mobile gaming.
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User Acquisition
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August 10, 2023
Maximizing Mobile User Acquisition: Strategies for Success
User Acquisition
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August 10, 2023
Unlocking the Potential of Mobile Advertising
Mobile trends
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August 9, 2023
Breaking Down Common Adtech Jargon and Acronyms
Campaign optimization
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August 9, 2023
How to Calculate Break-even Point for Mobile Ad Spend
Campaign optimization
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August 9, 2023
How to Calculate Organic vs. Paid User Growth
Campaign optimization
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August 9, 2023
How to Calculate Mobile Ad Conversion Rate
Campaign optimization
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August 9, 2023
How to Calculate Churn Rate in Mobile User Acquisition
Campaign optimization
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August 9, 2023
How to Calculate Mobile User Growth Rate
Native advertising
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August 9, 2023
How to Calculate User Acquisition Cost (UAC) for Mobile Apps
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