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Content & Events
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SBC Summit Americas Miami & MAU Vegas 2025: Navigating Regulation, Innovation, and AI-Driven Marketing in Gaming
Events
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2/6/2025
Explore key takeaways from SBC Summit Americas Miami and MAU Vegas 2025, covering regulatory trends, the rise of sweepstakes models, AI-powered marketing, privacy challenges, and strategies shaping the future of gaming and sports betting.
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Campaign optimization
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August 15, 2023
Contextual audiences with DSPs and Ad Networks in the iOS and Privacy Sandbox Future
Mobile trends
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August 15, 2023
Using AI to Craft Mobile Ad Creatives: A Comprehensive Guide
Campaign optimization
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August 10, 2023
Exploring the Pros and Cons of Programmatic Advertising vs Direct Offers
User Acquisition
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August 10, 2023
Maximizing Mobile User Acquisition: Strategies for Success
User Acquisition
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August 10, 2023
Unlocking the Potential of Mobile Advertising
Mobile trends
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August 9, 2023
Breaking Down Common Adtech Jargon and Acronyms
Campaign optimization
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August 9, 2023
How to Calculate Break-even Point for Mobile Ad Spend
Campaign optimization
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August 9, 2023
How to Calculate Organic vs. Paid User Growth
Campaign optimization
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August 9, 2023
How to Calculate Mobile Ad Conversion Rate
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