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SBC Summit Americas Miami & MAU Vegas 2025: Navigating Regulation, Innovation, and AI-Driven Marketing in Gaming
Events
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2/6/2025
Insights from SBC Summit Americas Miami and MAU Vegas 2025 highlight the evolving landscape of gaming and marketing, focusing on smart regulation, AI-driven strategies, and innovative growth opportunities in iGaming and sports betting.
Campaign optimization
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13/12/2023
How to Calculate View-Through Conversions Accurately
Campaign optimization
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14/11/2023
Understanding the Advertising Waterfall in Mobile Marketing
User Acquisition
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30/10/2023
The Most Common Video Ad Sizes in 2023
Mobile trends
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30/10/2023
What Are Rewarded Video Ads? A Comprehensive Guide
Campaign optimization
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26/10/2023
What is View-Through Attribution (VTA) and Why is it Needed to Advertise on Many DSPs?
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23/10/2023
Z2A Digital's CEO Raphi Green on leading the company in a conflict zone
Mobile trends
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12/10/2023
Ensuring Transparency in Mobile Ad Tech (and How to Choose an Agency that Values Transparency)
User Acquisition
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10/10/2023
Mastering Mobile Customer Acquisition: A Comprehensive Guide
Campaign optimization
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10/10/2023
Leveraging Behavioral Analytics for User Acquisition in Mobile Apps
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Events
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30/4/2025
App Promotion Summit London 2025: AI, App Growth, and More
Events
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17/4/2025
GamesForum Cyprus 2025: Hybrid Casual’s Rise, Smarter Monetization & New Partnerships on the Horizon
Events
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1/4/2025
GDC 2025 & Gamechanger TLV: Mobile Gaming’s Next Big Moves, AI Innovations, and Strategic Opportunities
Events
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19/2/2025
Games Forum Barcelona: A Blue Ocean of Opportunities
Events
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6/2/2025
iGB Affiliate Barcelona 2025: The Shifting Landscape of Mobile Marketing & Affiliate Growth
Events
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27/1/2025
Back from the Road: Affiliate World Asia, Africa Games Week & App Promotion Summit Berlin
Events
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21/10/2024
Mobidictum 2024: Elevating Mobile Gaming App Marketing
Events
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19/2/2024
Z2A Digital at MAU Vegas 2024: Paving the Way for App Growth
Events
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16/1/2024
Affiliate Summit West 2024
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