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A Timeline of Apple's Privacy Changes in Safari and iOS: An Infographic
Mobile trends
|
1/8/2025
A timeline of Apple’s key privacy updates in Safari and iOS, showing how features like ITP and ATT have changed the way user data is handled online.
Campaign optimization
|
9/8/2023
How to Calculate Churn Rate in Mobile User Acquisition
Campaign optimization
|
9/8/2023
How to Calculate Mobile User Growth Rate
Native advertising
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9/8/2023
How to Calculate User Acquisition Cost (UAC) for Mobile Apps
Campaign optimization
|
9/8/2023
How to Calculate Average Revenue Per User (ARPU) for Mobile Apps
Campaign optimization
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9/8/2023
How to Calculate Mobile Ad Frequency and its Impact
Campaign optimization
|
9/8/2023
How to Calculate Click-Through Rate (CTR) for Mobile Campaigns
User Acquisition
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9/8/2023
How to Calculate Engagement Rate in Mobile Advertising
Native advertising
|
9/8/2023
How to Calculate Retention Rate for Mobile Apps
Mobile trends
|
9/8/2023
15 Steps Towards Optimizing Your Ad Campaigns for Maximum Impact
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Mobile trends
|
10/1/2025
The psychology of the first-time deposit in the iGaming industry
Mobile trends
|
17/12/2024
Preparing for the Holiday Season: How Shopping App Owners Can Maximize ROAS on Limited Budgets
Mobile trends
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23/10/2024
How to Maximize Revenue from Your Mobile Gaming App Audience?
Mobile trends
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16/1/2024
The most common mobile banner ad sizes in 2024
Mobile trends
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16/1/2024
New Z2A Digital branding: the journey
Mobile trends
|
30/10/2023
What Are Rewarded Video Ads? A Comprehensive Guide
Mobile trends
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12/10/2023
Ensuring Transparency in Mobile Ad Tech (and How to Choose an Agency that Values Transparency)
Mobile trends
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22/9/2023
What Are Data Clean Rooms and When Should You Use Them?
Mobile trends
|
7/9/2023
The Top 11 Mobile Marketing Books Every User Acquisition Specialist Should Read
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